Develop various stories and content ideas by considering the audience appeal;

Cross-checking facts, spelling, grammar, writing style, design pages and photos;

Rejecting writing that appears to be plagiarized, ghost-written by another sub-editor, or previously published elsewhere;

Editing any content in question;

Contributing editorial pieces;

Motivating and developing editorial staff;

Ensuring final draft is complete and no area is left empty;

Read and make necessary changes in the articles written by the authors;

Check whether the articles are not copied and are original;

Develop various stories and content ideas by considering the audience appeal;

Ensure that the facts, dates, and statistics mentioned in the articles are correct;

Make use of various software applications to check the articles;

Interact with the authors to effectively understand the content;

Suggest the authors to make necessary changes;